Why affiliate here is mostly COD and CPA
Cash is still the usual way to pay for online orders in Uzbekistan. Customers often want to receive and check the product before paying. So affiliate programs are built around cash on delivery: the order is placed with a name and phone number, confirmed by phone, and paid to the courier.
Telegram is the main channel for reaching people. Instagram and TikTok are the other big sources. This is why local programs are CPA: the partner is paid per result, not per click.
Main traffic sources
- Telegram channels and chats: posts with a product link or landing page.
- Instagram: Reels, stories, posts and paid ads.
- TikTok: short videos.
- Facebook and Instagram ads: targeted paid traffic. See media buying in Uzbekistan.
Birinchi Shop lets partners launch Facebook/Instagram ads from the panel, and has an AI autopilot that can help manage them.
CPA, revenue share and marketplace referral
| Model | You are paid | Typical fit |
|---|---|---|
| CPA | A fixed amount per action, here per delivered order | Physical COD products; predictable per-order income |
| Revenue share | A percentage of what the customer spends | Services and subscriptions with repeat payments |
| Marketplace referral | A commission on sales through your link | Large catalogs; rates depend on the category |
Birinchi Shop is CPA: a fixed payout per delivered order, from 30,000 UZS depending on the product.
The key metric: sales rate, not payout
Many beginners choose the product with the biggest payout. This is a mistake. What matters is the sales rate: the share of finished orders that were delivered. It is shown on every product card.
A 30,000 UZS payout at 40% beats 70,000 UZS at 5%. The first product turns more of your orders into money.
An example, not a promise: 4 delivered orders a day at 30,000 UZS is about 3.6 million UZS a month. There is no guaranteed income.
How to start with Birinchi Shop, and how you get paid
- Register for free. No deposit, card or documents are needed to sign up.
- Pick a product in the catalog. Check the payout and the real sales rate on the card.
- Get your link or landing page and publish it in Telegram, Instagram, TikTok or ads.
- Follow the orders. Statuses update in real time and the Telegram bot notifies you of every change.
- Withdraw from 50,000 UZS, within 1 day, to a Paynet Xolis account.
The platform handles stock, confirmation calls, delivery to all regions in 1 to 3 days and cash collection. The customer pays delivery of about 30,000 UZS.
Legal side: payouts go to Paynet Xolis, so you must be registered in Uzbekistan as self-employed or a sole proprietor. Paynet withholds 1% tax. Foreigners can sign up and test, but payouts need a person registered in Uzbekistan.
Forbidden: fake orders, bots, misleading claims, clone sites, brand bidding and spam. Only the earnings of violating orders are cancelled. You can also earn 5% of invited partners' earnings, not deducted from them. See also FAQ and about.
FAQ
Is affiliate marketing popular in Uzbekistan?
Yes, mostly in the form of CPA for cash-on-delivery products, promoted through Telegram, Instagram and TikTok.
Do I need money to start?
No. Registration at Birinchi Shop is free, with no deposit, card or documents. If you run paid ads, the ad budget is your own cost.
How much can I earn?
The payout is fixed per delivered order, from 30,000 UZS, typically 30,000 to 100,000+ UZS depending on the product. Total income depends on how many orders are delivered. There is no guarantee.
How do I withdraw money?
From 50,000 UZS, within 1 day, to a Paynet Xolis account. You must be registered in Uzbekistan as self-employed or a sole proprietor, and Paynet withholds 1% tax.
Can I use the API or automate it?
Yes. There is an API with S2S postbacks and an MCP server. See the API page for details.